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Bedrock, a real estate developer in Detroit, announced that it has chosen ROOST Apartment Hotel, the high design extended stay concept, as its hospitality partner for both the Book Tower development in downtown Detroit and the historic May Company building in downtown Cleveland. The partnership will introduce two long-term-stay hotel experiences to these markets, with ROOST Book Tower opening 118 furnished apartments as part of the rehabilitation of one of Detroit’s oldest architectural landmarks scheduled to open in the fourth quarter of 2022. ROOST Cleveland will introduce 62 apartments within The May, an adaptive restoration of a historic 1915 department store, expected to open in early 2022. ROOST Apartment Hotel is operated by Philadelphia-based hospitality company Method Co., which currently operates several additional locations throughout the country.

The ROOST brand, a concept known for bridging a boutique hotel with apartment-style living, offers spacious studio, one, and two-bedroom apartments equipped with full-sized kitchens and modern appliances, featuring contemporary furnishings, antique elements, custom lighting, and unique artwork. Featured amenities include a coffee concierge and in-apartment artisanal coffee program with La Colombe, a bike share program, a 24-hour concierge desk, a fitness center, a co-working space, and on-site housekeeping and maintenance services.

The new Detroit location of ROOST (shown) will be located across four floors of the new Book Tower redevelopment. New York-based architecture firm ODA is leading the historic renovation and interior design of Book Tower. Morris Adjmi Architects, who has designed all prior ROOST properties, is designing the custom furniture for the ROOST units at Book Tower. The Book Tower redevelopment will also include two restaurants, a hotel lobby bar and lounge, a bread and pastry bakery, and a rooftop event space.

The new ROOST in Cleveland will span three floors of the May Company building on Euclid Avenue, an adaptive restoration of a historic department store built by world-renowned architect Daniel Burnham, which originally opened to the public in 1915. Located across from downtown Cleveland’s Public Square, ROOST apartments at The May will be furnished with furniture designed and curated by Method Studios, Method Co.’s in-house design firm. ROOST Cleveland will feature a total of 62 studio, one, two- and three-bedrooms apartments, with additional guest amenities at The May , including a three-story atrium, panoramic rooftop terrace, fitness center, and a makerspace.

Photo: Courtesy of Bedrock


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