Gilded Group has partnered with Selina Chelsea to launch its newest food and beverage concept: HOWM Cocina & Cocktails. The 120- seat Mesoamerican restaurant recently opened at Selina’s flagship hotel with Chef Byron Peñafiel at the helm of culinary and mixologist Daniel Bedoya in charge of drink. Pronounced home, the name is inspired by the kitchen most often serving as a gathering place in a home—a place to connect with those around you over food and drink.
Definition Design’s Heather Maloney (Equinox Hotels, Morgan Hotel Group) was tapped to spearhead the design of HOWM, with a mission to turn the hard industrial design elements of the former Hotel Americano into textural soft finishes for a comfortable feel. The modern and lively restaurant and patio space is light and airy, adorned in Central American patterns and designs with natural materials and textiles in muted earth tones and playful colors, bringing a sense of authenticity to the space.
Guests will be seated at oak butcher block tables and rattan lounge chairs. Greenery will fill the restaurant, layering both tropical and native flora, with the main dining room flanked in palm trees and tropical plants. There is seating in an outdoor garden that looks out on the Highline. The dual-level garden terrace is a lush green space with tropical elements featuring bright banquette seating in vibrant hues of pinks, fuchsias, and yellows with relaxed hammock chairs.
Photo: Courtesy of Gilded Group