Explore hospitality brand development, storytelling, and success—from mission and purpose to guest demographics and psychographics, from design and perception to community-building and trust. Learn what works and what doesn’t in driving brand awareness, guest experience, and ultimately ROI.
The panel, moderated by Michelle Finn, vice president, Boutique Design Group, Emerald includes:
- Matthew Goodrich, founder and principal, Goodrich
- Robert J. Habeeb, CEO, Maverick Hotels & Restaurants
- Jenna Hackett, global head, Curio and Tapestry Collections by Hilton
- Ron Swidler, chief innovation officer, The Gettys Group