Charlestowne Hotels announced a formal agreement with the Thrash Group, a national hospitality development company, to oversee its entire portfolio of hotels. Under this new agreement, Charlestowne will add 10 properties, the company’s largest single deal in its 40-year history. Five of the newly added properties are part of Origin Hotel, an independent brand of lifestyle hotels.
The partnership adds over 1,200 keys to Charlestowne’s portfolio count and expands the management company’s national footprint to 50 hotels in over 20 states, including the group’s first properties in Kentucky, Colorado, and Texas. Charlestowne will help Thrash develop experience-driven independent lifestyle properties in markets such as Morgantown, West Virginia and Tupelo, Mississippi. The Thrash Group has also tapped Charlestowne to oversee the continued development and expansion of the Origin Hotel brand, which is projected to grow up to 10 hotels in the next four years.
The following set of Thrash Group properties will be immediately added to Charlestowne’s portfolio: Origin Red Rocks (Colorado), Origin Lexington (Kentucky), Origin Raleigh (North Carolina), Origin Westminster (Colorado), Origin Austin, and Hotel Morgan (West Virginia). The second phase of property additions includes Doubletree Ft. Smith (Arkansas), the Admiral Hotel (Alabama), and Tupelo (Mississippi).
Photo: Courtesy of Origin Lexington