On the heels of its major corporate rebrand, Basecamp Hospitality has expanded the role of Joanne Tan. Formerly the director of sales, Tan has stepped into the role of associate vice president of sales and employee engagement, where she oversees sales development for all of the company’s 20-plus parks, from California and Oregon to Arizona, Utah, and Wyoming, as well as engagement of the company’s 900 employees.
Tan joined the company in 2016, bringing more than 13 years of experience in event planning and sales in the hospitality industry, advancing to a director of marketing. Her work in the industry ranged from project management at Hotel Whitcomb to catering, event sales and marketing communications experience at The Fairmont, Kuleto’s, Roy’s San Francisco and Villa Florence.
Photo: Courtesy of Basecamp Hospitality