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Build It Up

Determined chance-takers are injecting their personal passion into their brands—and it shows

December 28, 2020

Build it Up

By Meghan Dwyer

From high-end luxury glamping resorts spread around the world, to restored historic New England properties and coworking that goes beyond the expected, these brand leaders are redefining our notions of hospitality. And though they embody differing definitions of luxury (What’s more luxurious than being able to get outdoors right now?), their uniting factor is creating exceptional experiences for guests. By thinking outside the box and listening to peoples’ needs and wants—especially during a time of uncertainty—these game changers have led their innovative brands to great, and rising, success. Click each picture below to read their stories.

Luxury Frontiers

Bond Collective


Main Street Hospitality

Wylder Hotels