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Event Review: Hospitality Fashion Challenge

(May 2016) posted on Tue May 10, 2016

Fifteen design teams strutted their creative stuff by crafting fashions out of elements donated by BDwest exhibitors.


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The building at 618 S. Spring St. in Downtown LA was once a pretty buttoned-down place, serving as the home of the Los Angeles Stock Exchange (and its successor, the Pacific Coast Stock Exchange) from its opening in 1931 until 1986. But after sitting vacant for more than a decade, the lower floors of the 11-story edifice have found a second life in recent years as the Exchange LA nightclub, home to a host of happenings, including weekly EDM parties and such special events as the Sumo Sushi Show and Dream World Cirque performances.

But if the walls in the trading-floor-turned-party-palace could talk, it’s likely they would probably point to March 31 as a night unlike any other there. On that date, the club hosted the NEWH Orange County Regional Group & Los Angeles Founding Chapter's Hospitality Fashion Challenge Runway Event @ BDwest. Models wearing the creative efforts of teams from 15 hospitality interior design firms made their way down the Exchange LA runway for review by a distinguished panel of judges.

Judges
The Hospitality Fashion Challenge judges were (l. to r.) Griffin Richards, Acquisitions and Development, Montage Hotels & Resorts; Tiina Martin, managing director of interior design, Cachet Hotel Group; Daniel Hyde, vice president, design, development and construction, Pacifica Hotels; David McCaslin, executive vice president, HHM; and Paula Lemme, head of interior design, All-Inclusive Collection. All photos by Harriet Lewis Pallette Photography.



The garments were fashioned out from scraps of tile, carpet and other reusable design elements donated by exhibitors at the fourth annual BDwest trade fair, which took place March 31-April 1 at the Los Angeles Convention Center. Serving as the event’s emcees were Cynthia Guthrie, president, Guthrie & Associates Inc. and NEWH Inc. vice president/development, and Trisha Poole, president, Design Poole Inc. The event’s Runway Sponsors were aceray/emu, Fabric Innovations, Lilly Jack and MZA.

The entries in the competition ranged from the elegant to the outrageous. What follows is a look at all of them, starting with the top-three finishers.

Gensler

WINNER: GENSLER-SAN FRANCISCO
ELEMENTUM


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