YWS Design to help convert former nightclub
A former nightclub within the Luxor Las Vegas hotel/casino is slated to be reborn as the first permanent electronic sports (esports) venue on the Strip. The project is a joint venture by China-based Allied Esports Intl.; its North American unit, Esports Arena; and Luxor operator MGM Resorts Intl.
Esports Arena is working with locally based YWS Design & Architecture and the hotel’s in-house team to transform the space—which previously housed the 30,000-sq.-ft., now-closed LAX nightclub—into a multi-level arena.
A rendering of Esports Arena Las Vegas. Image: Courtesy of Allied Esports
Slated to debut early next year, the venue will feature a competition stage, LED video wall, telescopic seating, gaming stations, F&B offerings, and streaming and television-quality production studios.
The e-gaming venue will involve design and programming contributions from Allied’s international operations. Project participants say naming rights for the Las Vegas outpost are also being considered.
“We have very ambitious expansion plans over the next two years,” says Jud Hannigan, ceo of Allied Esports. “When we realized that a location at Luxor was possible, we jumped at the opportunity to develop our flagship here. Just as Yankee Stadium, Madison Square Garden and Wembley Stadium are considered their sports’ most aspirational venues by players and fans alike, Esports Arena Las Vegas will be the iconic destination in esports and complement the city's incredible appeal, attracting video gaming competitors and fans from around the world.”
The Esports Arena brand launched in Santa Ana, California, in 2015. Last year, the unit unveiled plans for its second outpost in North America, Esports Arena Oakland, which is scheduled to open in coming months. The company says it’s planning to announce 10 to 15 locales for the brand on the continent over the next few years.
“Esports Arena Las Vegas will be the ultimate esports environment that people from around the world will strive to experience first-hand,” says Tyler Endres, co-founder and chief operating officer of Esports Arena. “The operation and programming will be unique, as the rest of our locations are very much driven to engage and support local communities, while here in Las Vegas we are developing an approach that will also create excitement for the millions of visitors who come to the city every year.”
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